Do you need help developing a compelling value proposition for your research or project?
Could you use tips on how to convince others that your approach is essential?
Workshop: Value Creation for Effective Research
Discovery and Research
The concepts of Value Creation are transformative to the way that students and faculty should perceive and engage with all aspects of the world around them. The skills I have learned from Value Creation workshops have made me a more engaging teacher, a better researcher, and a more effective contributor to my local community.
- From a workshop survey
Value Creation is the process of identifying and addressing the important needs of your stakeholders better than any alternative. To do this, you must:
Identify the important stakeholder need
Develop a compelling, quantified, value proposition
Rapidly and efficiently establish the viability of your proposed research
This event is currently closed.
Your Workshop Journey
Learn how to develop your value proposition, based on NABC:
The important stakeholder NEED
The compelling APPROACH for your solution
The BENEFITS per costs of your solution, and
The COMPETITORS and alternatives to your approach
Answering these four questions is the start of all compelling proposals and research papers.
Identify key insights into why the important problem has not yet been solved
Learn how to convey what is special about your approach
Give and receive feedback to help one another build on each other’s ideas
Develop a common language to use with your collaborators to make value creation more effective and efficient
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